Case Study: Brighter Choice
Using SEO and PPC Strategies To Generate Quality Leads For a Bifold Doors Supplier
Using SEO and PPC Strategies To Generate Quality Leads For a Bifold Doors Supplier
Damon, Managing Director at Brighter Choice explains how Promote Online are getting his new business the quality leads that he needs at the lowest cost he has ever experienced.
Brighter Choice appointed Promote Online in 2020 as a brave new business starting to trade during a global pandemic, they required a strong online presence to capture their market. We worked with the business to create a robust website focused on driving leads. Then using PPC and SEO strategies we are now delivering them leads daily, at a very low cost.
The Challenge
As a start-up business competing in a competitive space, the first challenge was to create Brighter Choice a new website with a fantastic user experience and superior functionality that would enable their business to compete effectively against some very large and well-established competitors.
To generate leads from the very start we needed an online strategy that would bring instant results to place them at the top of the search engine results and drive traffic straight away.
The Solution
Their website design is engaging with a quoting system that delivers a bifold door price to the customer within 45 seconds! This puts their business at the top of their game in terms of offering what the potential customers are looking for.
To bring in new business quickly we built a Google Ads campaigns to drive traffic and generate leads instantly. Whilst these leads come in, our SEO team has worked on the longer-term strategy for their organic traffic and rankings which are already showing very good results.
SERVICES SELECTED
The Results
We provide Brighter Choice with a steady stream of leads at the lowest Cost Per Lead (CPL) that they have ever seen within all their combined years in the bifold doors sector.
What The Client Says...
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