GOOGLE ADS (PPC)
Powered by Data
Driven by Results
When you choose Promote Online as your digital marketing agency, you aren’t just paying for a fast-track ticket to the top of Google, you are investing in a dedicated service which involves you the ‘client’ in every step of the journey.
Our clients come in all shapes and sizes, from sole traders to large corporates, from small brochure websites to large ecommerce. Clients, large or small, receive a top-level service which is based on honesty, transparency and trust. We work with you and your business to understand not only your business goals, but the intricate details of each product and service. Think of us as an extension to your business, working as part of your team to drive the kind of leads you need and the revenue that propels your business forwards.
Drive Sales With Standout Google Ads
Click Through Rate Optimisation
We write clever, targeted and considered ad copy to get the best CTR. Your ads will stand out from your competitors.
ROI Focused
We structure accounts to maximise your budget and get the lowest CPCs. We will ensure your website is also CRO audited and will convert.
Close Campaign Monitoring
We monitor every account and campaign every day to make the necessary optimisations. All our analysts are Google Certified.
No Long Term Contracts
We’ve removed the worry of long-term contracts. Just a month’s notice if you aren’t happy. Sounds like a no brainer really!
Conversion Tracking
GTM tracking skills to measure the conversions that matter to the business. This will be everything from full call tracking to revenue.
We Work With All Sectors
We work within many industry sectors; we know what works and how to drive more leads and sales.
ROI FOCUSED
Getting you the best return possible
Along with great campaigns and tracking, we monitor and measure onsite engagement with the latest tools to see where landing page changes or usability adjustments can be made to further increase ROI. Beyond the technical side, we are a collaborative team with many skills between us that we share to provide the best service we can to all our clients.
Having worked within many digital agencies over the years, we have seen that most will prioritise company profit over the success and growth of their clients. However, at Promote Online we understand that seeing our clients succeed is as important as our own success. Many of our clients have been with us for years and our business is built on referrals. This is why you can trust us to drive the best possible results for YOU and YOUR BUSINESS.
FULL TRANSPARENCY
We ensure our clients fully understand the process
Transparency is one of our core values, therefore every month we will provide you with a detailed report. We understand that all the numbers, metrics, and jargon can be daunting, so your monthly reports are accompanied with a friendly phone call or zoom meeting to help you fully understand your PPC performance. As a client, if there’s something you don’t understand, we’re here to help. If you have specific reporting requirements, we can create bespoke reports so you will have sight of the exact data you need.
Google Ads Campaign Types
Google Search Ads
Put your website at the top of the Google search results to give maximum visibility and drive sales and leads fast.
Performance Max
Show your brand across search, shopping, multiple websites, Gmail, YouTube and more for a cohesive approach across multiple channels.
Google Shopping Ads
Ecommerce? Place your products right where people are searching for them on Google. Stand out form the rest with strategic positioning optimisation.
Google Display Ads
Push your brand across the web to reach new audiences and re-target previous visitors to your website.
YouTube Ads
Use highly affective video ads to promote your business and services to a captive audience.
Google App Ads
Got an App? Get the right sign ups by promoting it through Google channels.
CRO & Google Ads Services
We’re not in the business of guessing – our PPC management process features a unique combination of insight-led data analysis and technical expertise, with an end-goal of producing real, sustainable results.
Full Call Tracking
Track every call through your website down to keyword level.
Pro-Bot
Automated chatbot that works 24/7 to collect leads on your website.
Full UX/CRO Audit
Optimise your website to maximise leads and conversions.
Advanced Lead Tracking
Use revenue data to optimise lead generation campaigns. Learn the true value of a conversion.
Landing Page Design
Create revenue driving landing pages specifically built for individual audiences and channels.
Photography & Videography
Create high quality assets for your campaigns and website with professional image and video creators.
01
Discover
The start of the process in creating a successful Google Ads campaign is getting to know you, your business and your products and services inside out. This includes your focus areas for growth, the revenue driving products and the lifetime value of your customer base. In our initial conversations with you, our Google Ads analysts will form an understanding of your budget, goals, target audience before defining a strategy.
02
Research
Understanding your target audience and your competitors is key to defining the right strategy to position your business correctly in the right online advertising space. We will research and analyse what the strongest competitors’ campaigns are succeeding at, then identify areas for advancement and improvement.
03
Plan / Strategy
We will clearly define your strategy and discuss it with you, so you understand what we are doing. We will advise on Keywords, Assets, Creatives, Ad Copy and Landing Pages transparently so you can approve and input at every stage should you wish to. We will structure campaigns with our expertise and knowledge gained from years of campaign strategy experience. We implement full tracking across your website.
04
Implement / Launch
The exciting time for launch has arrived! Every detail of every aspect of the campaigns will have been checked and approved both internally by our technical team and by you. We keep you informed at every stage.
05
Optimise
Our experienced analysts optimise and monitor campaigns daily to ensure fast growth and progress. Whilst it can take a couple of weeks to start to see meaningful data, rest assured that our team are focused and committed to drive results as fast as possible.
06
Report
After 2 weeks of being live, we provide you with the first report which includes full data on conversions, traffic and engagement. We discuss with you the progress and next steps. Thereafter, we send you regular monthly reports accompanied with a call or a meeting to ensure you understand your performance data fully and can ask any questions you may have.
Interested In How Your Website Is Performing or Would You Like to Know What Your Competitors Are Doing? Request A Report Here
Sign up to receive FREE report detailing tangible metrics and their effect in terms of visibility, traffic, and revenue. Start making informed marketing decisions today!
- Review The Current Website Rankings on Google
- Review The Marketing Channels Being Used
- Review The Website Traffic
- Assess Your Position In Your Market / Sector
Why choose us as your Google Ads management agency?
Driven by Data
We make decisions based on real data – not assumptions. Combining top-of-the-range performance monitoring software with scientific analysis, our Google Ads specialists continuously track every aspect of your campaign to ensure optimal results.
Innovative Technology
Our PPC account managers utilise innovative technology and tools, allowing for comprehensive performance monitoring and the automation of sophisticated management tasks – helping you maximise your return on advertising spend and investment.
Affordable Pricing
Our unique pricing system uses your media spend to determine the price of your PPC advertising campaign. We make online advertising more affordable than ever before with a targeted strategy designed to maximise your marketing budget.
Proactive Approach
Despite our expertise we remain an agile team of avid learners, constantly pushing boundaries, challenging expectations, and seeking new and improved ways of doing things – keeping you one step ahead of the competition at all times.
Providing an honest ethical & transparent service to our clients, delivering exceptional results
Promote Online was founded in 2018 after Directors, Raife and Amie had been working in the marketing industry for various agencies for over 25 years, it was clear that most only cared about the next sale and mainly focusing on their growth with a sell, sell, sell approach rather than working closely with clients and their businesses.
Here at Promote Online our employees are all like-minded experts in their field and offer a top end service. Everything we do is collaborative and we love to get our clients involved.
Honesty, transparency & working in partnership with our clients, means no one is in the dark.
Why Choose Promote Online?
Our bespoke, data-driven digital marketing and web design services are proven to drive traffic, maximise ROI, and generate sales and leads.
We’re Informed
Data-driven online marketing agency
We’re Passionate
Committed to your success
We’re Dynamic
Tailored to your unique marketing requirements
We’re Results-Driven
ROI-focused services and campaigns
We’re Successful
Multi-award-winning digital agency
We’re Innovative
Creative thinkers and doers
We’re Certified
Accredited services and digital specialists
Our Google Ads Services Are Certified
We don’t just claim to be great digital marketers – we have the accreditations and certifications to prove it! We’re a longstanding Google Partner, triple certified by some of the world’s leading online platforms, positioning us firmly amongst the world’s top digital marketing specialists.
Committed to Our Clients’ Success
Trusted Google Ads Agency
Our Google Ads services have helped hundreds of clients like you to meet their business goals. Here’s what they have to say about us:
Interested In Google Ads Services? Let’s Talk
Get Your Free Brand Strategy Document
Our free brand strategy session is a valuable opportunity to gain expert insights and chart a course for Google Ads success – at no cost to you. Post-session, we’ll provide you with a free, customised document; your blueprint for growth. Inside, you’ll find:
- Brand Analysis
- Refined Brand Principles & Values
- USP Identification
- Customer Persona Creation
- Brand Archetype Assignment
- Brand Challenges
- Strategy Objectives
- Proposed Strategy